The years that your company has spent getting specialty printing done at another company have cost you tons, but not anymore. The brand new color laser printer with multifunction capabilities will allow you to print in bulk, on various types of paper, and with the same quality you got from the advertising business down the street. Now all you have to pay is materials.
Your family-owned operation sells party favors and holiday decorations. It is the only place like that in a 30 mile radius, so volume is steady and customers are mostly regulars. It takes a lot of time to decide which new products to bring in every year for each occasion, and not all of it gets purchased. So a day or two after the holiday passes, it is super sale time. It is amazing how many people shop for next year’s decorations two days after this year’s holiday!
Valentine’s Day is very soon, and you need to get your shelves ready for the shipment of St. Patrick’s Day decorations. Go online and search for some love and Valentine’s Day clip art. You can even offer people personalization options if they want to submit pictures that you can scan and print onto valentines. Make some flyers with the words- Why Wait for Love? Be sure to clearly notate your prices and the special discounts that start the day after this love-filled holiday.
While you are printing flyers to advertise your super sale, you may as well print some to give people an idea of the awesome St. Patricks Day decorations and apparel that you will be selling. You can also give people the option to put in a request that you can either make with your printer, or put in a special order to the vendors. Either way, this year you will see an increase in profit due to the color laser printer you now have in your office.